Today’s wakeup call was provided by Brian Solis with his new blog post “The 5 Pillars of New Media Strategy.” Brian argues convincingly that we all should stop looking for a magic formula or success recipe to guide us in our social media travails by simply arguing that it all depends on who we are […]
#LinkedOC
Seller Beware and Persuasion by Ambiverts
Last week, Daniel H. Pink gave a talk to Linked Orange County at the Irvine Barclay Theatre where he shared some insights from his new book “To Sell is Human.” In the following, I comment upon some of these ideas or findings: 1 in 9 Work in Sales Pink started out by stating that the number […]
Confessions of a Pure Play Publisher
Michael Stelzner is the CEO & Founder of Social Media Examiner, currently Technorati’s #1 Small Business Blog and #4 blog in the general Business category. In the following video interview, I ask Michael Stelzner to share the “secrets” behind the extremely successful launch of his blog. He also shares these experiences in more detail in his book “Launch: How to […]
When I Almost Kissed Amber Naslund
Can’t see the video, please click here Amber Naslund, or @AmberCadabra as she is known on Twitter, coauthored “The NOW Revolution” (with Jay Baer) which details how businesses can get faster, smarter, and more social. In this video interview, she offers her take on the role of social media in B2B (business-to-business) marketing. She also […]
Mari Smith and The New Relationship Marketing
After Wednesday’s Back-to-School Night at our kids’ Elementary school, I made it slightly late to a very educational and entertaining Linked Orange County event with Social media superstar Mari Smith at the Hilton Hotel in Costa Mesa. In what should have been a stop on a book tour (new release date October 25), Mari eloquently […]